Yes We Can (embrace Russian kawaii racism)

Advert by Voskhod for Duet Ice Cream, a Russian brand, begs the question: Cute or Wrong?

Advert by Voskhod for Duet Ice Cream, a Russian brand, begs the question: Cute or Wrong?

You may have seen this weird, yet weirdly cute image on Gawker and wondered, Hey Russia, WTF. If you are sitting in your cubicle wondering, are Russians racist against black people, you can stop holding your breath. The answer is yes. And yes. And yes. Whether or not this advertisement is an expression of angry racism or a misguided (but strangely cute)  nutty Russian capitalist trick (notice how the flag in the background is just the Russian flag twice over) strained through the filter of Japanese cute culture remains to be seen. Stay tuned.

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1 Comment

Filed under 3rd World Imagineering, Brighton Beach, Brooklyn, Russia

One response to “Yes We Can (embrace Russian kawaii racism)

  1. Pingback: You Knew it Was Coming « Perfidious Canada

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